It’s time to move
from FOUNDER
to CEO
What
We Do
I help self-funded business owners put a strategic operational strategy in place, to make sure your financial decisions set you up to thrive, without having to sell, take on partners, or spend years figuring out everything by yourself.
This is the journey of the self-funded business owner positioned for growth. And we bring the elite operational support, expertise, and sounding board to you. This allows you to keep your dream, let your business thrive, and know you do not need to make every decision alone.
I help you move from founder to CEO.


how can we help you?
PROFIT POTENTIAL
Let’s get your money right, on your terms. The good news: there’s a profitable version
.
OPERATIONS STRATEGY
Running it – There is a whole lot to being the founding CEO that is less fun than you imagined.
.
ELITE ACCOUNTABILITY
Successful CEOs know that the company story is bigger than them. They know they need a team
.
meet jill
Sometimes we start businesses to birth ideas, and sometimes because it’s the best option available. I started my company out of necessity. I was 7 months pregnant and realized being COO of a VC-backed tech startup was not going to work for me.
When I started working with self-funded founders, I realized they often started off the same way I did, and wanted to build on their mission to change how we work, offer good jobs, and build a financially healthy company that rewards their full value. From my roles as a banker, financial planner, and executive at VC-backed startups, I knew there were lots of ways for these founders to be successful CEOs on their own terms.
So I made your strategic operations my business. There’s a big challenge in the life of your company, what I call the awkward adolescence. You’ve found customers and are making okay money, but now you want to double, triple, maybe even 10x the company. In this phase, every dollar and decision counts. It’s hard to find the right support.
I help you move your company through the decisions and challenges that come with the next level of growth.

FROM THE BLOG
How to Build Your Pipeline (Without Feeling Gross)
I promise, it’s possible.
Protecting your business from the nasty side of the internet
Create a safety net from hackers, trolls, bad chips, and data losses.
Just make a course, they said…
The allure of easy in the course making space.